In two-days this course contains numerous proven techniques that can be implemented in the workplace immediately. And so much of it is relevant to all marketing.
“I found this course informative, practical and inspiring. When it finished, I was very keen to get back to the workplace to start implementing the good ideas I learnt.” Nikki Aspropotamitis, Marketing & Events Coordinator, DaimlerChrysler.
Dates: 13, 14 August 2008
Presented by Frank Chamberlin for the Australian Direct Marketing Association (ADMA)
Venue: Clifton’s – 440 Collins Street
Course description: The course looks at all the pillars of dm including targeting, offers, media options, the digital scene, data, measurement, planning for dm, understanding customers, testing, building brands with dm and creative techniques. There’s even a session on DM copywriting! In two days delegates walk away with an overview of everything related to direct and digital marketing.
Price for two days of practical content that you can use at work: $913 (inc GST); reduced to $759 (inc GST) if your company is an ADMA member.
For more information and to enrol:
Email: patrice.fowler@adma.com.au
Phone: 02.9368 0366
Book online: http://www.adma.com.au/asp/index.asp?pgid=30691
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